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Digital Asset Management

Produce and distribute digital assets across content channels with automated workflow and collaboration tools. Extend your creative workflow with a digital asset management solution.

What is Digital Asset Management (DAM)?

Digital Asset Management (DAM) a vital component of basic infrastructure of any organization. From creation to utilization, DAM is an apparatus which gives a focal and united resource vault for advertising, marking, business, video, and worldwide distribution. Digital Asset Management is an imperative piece of an ecosystem, with interconnected and reliant contributors and production environments, (for example, animations, photograph, video, sound, illustrations, format or any other rich media files) provisioning digital media content for the omni-channel digital supply chain.

Digital Asset Management facts

icon_1  Your organization is growing so does your digital assets

icon_1  You have digital assets scattered in several offices and locations

icon_1  You lose many valuable assets which you cannot be located and need to be recreated

icon_1  Your IT department is continuously challenged with new format issues

icon_1  You waste time and energy finding the assets to be used by multiple departments

Business challenges

icon_1  Do you know the digital assets you have or own?

icon_1  Where are they and how do you find them?

icon_1  Can they be previewed and in which format?

icon_1  Do you know if you own the rights to use them?

icon_1  Do you know who got access to them?

icon_1  Do you know how to distribute them in the right format, at the right time?

icon_1  Do you know how to publish them in multiple forms and on different platforms

Digital Asset Management requirements

The Digital Asset Management solution allows companies to easily, securely and cost-effectively manage, store and use digital assets

icon_1  Protect your Digital Assets Library

icon_1  Locate assets per date, per source, per title, per contact etc with a sophisticated Search engine

icon_1  Give access to your partners to Digital Assets providing collaboration while having full control over access limitations

icon_1  Share and review files without the need to download or upload

icon_1  Get both Media Creators and Media Users work on a single platform for a single final version

icon_1  Track your digital assets used and shared internally and externally

In brief you want a DAM solution that helps you find, share, collaborate, use and re-use digital assets anywhere, for richer, more effective communication throughout the extended enterprise

Digital Asset Solution – How We Help Our Customers

Typical Digital Asset Management Workflow

A DAM solution serves as that concentrated, secure and accessible repository to oversee digital media, brand missions, and video. Versatile for the biggest association, it offers capacities for cutting edge end-to-end work processes and highlights for imaginative creation, survey, endorsement, distributing and conveyance of assets. Utilizing digital resources will drive an unique value for the organization.

Using a Digital Asset Management solution, customers can improve their:

icon_1  Store and manage digital assets, including video, audio, graphics, and iconography – across local drives, file shares, and legacy DAM systems – through a single, managed repository to easily retain, reuse and secure assets.

icon_1  Supports the digital asset lifecycle process for business, marketing and digital transformation initiatives for e-commerce, global-branding and media distribution. Delivering relevant customer experiences across multiple channels for cost-savings and productivity gain.

icon_1  Production and publishing capabilities for creating and using digital content, localizing and transforming content, maximizing exposure and interacting across any device or channel – digital and physical – for purposeful, intentional branding, identity and customer experiences.

Also a DAM solution simplifies creation to consumption workflows to help organizations to plan and improve all their video, images and rich media for the whole business in one place. Platforms for DAM solutions change the digital media supply chain and getting the right content and rich experiences to users on the platforms and devices they choose. The platform helps users find what they need, share and work together and use digital assets anywhere for more effective communication and rich experiences in marketing, sales, commerce and the whole business.

Implementing a Digital Asset Management saved our company 3 million dollars on licenses costs not violating copyrights of photographers.

Retailer, Dubai

It takes me only 10 sec to find the right Photo or Video with the right content before we spend 10 days searching.

Financial Institute, Abu Dhabi

Sharing assets across locations and departments is easy and saves  yearly $ 1,500,000 on courier costs

Global Group

We manage our external partners with an easy electronic delivery and controlled access, we achieve 100% time-to-market.

Global Brand Leader

Digital Asset Management in Marketing

CMO’s (Chief Marketing Officers) are benchmarked and challenged with a fundamental change in their understanding of their audience: Today’s clients are socially organized, very much educated, and offered energy to/allowed the capacity to communicate specifically with peers not tied to a specific profile, channel, or time zone.

To get involved with these clients, marketing organizations need to approach client relationship administration (CRM) in an altogether different manner that secures brand sustainability and development and drives client loyalty while taking advantage of marketing return of investment (MROI).

Digital Asset Management for business Solutions empowers compelling worldwide marketing by enabling the entire enterprise to share and repurpose resources, while supplementing marketing resource management (MRM) frameworks to make quicker and more effective general advertising operations. Together, Digital Asset Management and MRM complete the instrument to oversee costs and quicken the viability and execution of marketing programs.

Digital Asset Management in Communications, Media, and Entertainment

Digital Transformation is happening at an ever-quicker pace and putting pressure on the distributing and CME (correspondence, media, and excitement) enterprises. Distribution channels and media are no longer in a simple coordinated way or one-to-numerous connections and furthermore no more one-path, rather it is all open and multi-directional which we can call B2C, B2B or sometimes C2C or P2P. Business adaptability is essential and necessities an adaptable and comprehensive environment that enhances generation, administration, and distribution to drive monetization of digital media assets resources. Digital Asset Management enables Media associations to administer resource use work processes, pick up understandings to monetization potential, and drive business innovation that conveys separated media products.


Skillz Middle East

Digital Asset Management

CEM – WCM – Web Experience Management Reseller

How Skillz Middle East can help

icon_16_16  Analyze your digital asset creation and media workflow strategy

icon_16_16  Evaluate the readiness of your infrastructure to deliver digital assets

icon_16_16  Evaluate your needs of protecting your intellectual property

icon_16_16  Create technical architecture of the solution

icon_16_16  Define a solution end-to-end for your digital assets

icon_16_16  Calculate your ROI and TCO for hosted, or on- premise solution

icon_16_16  Implement the solution of your digital asset management

icon_16_16  Secure the smooth transition in your organization

icon_16_16  Deliver education roadmaps to successful operate and use DAM

icon_16_16  Complete end-to-end project management across all channels and medium

icon_16_16  Stay in dialogue with your team to ensure future investment protection

Useful Links

icon-opentext OpenText Media Managment the Digital Asset Management Solution