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Tradeshows are an important marketing tool for businesses but have influence change as companies look to promote themselves more online? Tradeshow Trends – Budgets, Expectations, Logistics does it ring a bell?

“I know what you did in your last Marketing campaign, do you?”

Jalena Pineda

Business Development Manager, Skillz Middle East

Exhibition stand supplier Display Wizard surveyed 100 regular exhibitors, most noteworthy on the pros and cons. Especially relevant to this marketing channel also created an infographic with some of its findings.

Tradeshow trends are apparently a hot topic for many marketers. Tradeshows are still agreeably an important channel for many marketers. Said to be 75% of respondents saying they saw a positive future for trade show marketing.  The biggest factor in whether a marketer decides to exhibit at a trade show is the quality of attendees, the study found.

But many interviewees also voiced their concerns about trade shows. With the high cost of exhibiting, reported as the biggest issue for most exhibitors.

It seemed 2017 will be all about engagement.While custom exhibits work for many clients, others face tight budgetary challenges. Therefore, it seemed the good news is you don’t have to sacrifice your presence at shows for the sake of the budget.

You can always look at leverage rental solutions available and unique engagement approaches in a truly memorable way.

The focus will be on finding creative ways to get people out of the aisles considering, budgets, expectations, logistics, and more to also be intensively dissected. The focus will also be on fresh new ideas and human ingenuity.

Whether it’s incorporating technology or developing advanced marketing landscapes, acquiring data in a unique way, for organizations drawing visitors in and get them talking keeping them wanting more. Delivering a compelling user experience is all the rage and for a good reason.

Ready to check out the infographic for more survey findings and some expert tips on how to exhibit successfully Tradeshow trends? Enjoy and have fun with the Tradeshow Trends: Budgets, Expectations, Logistics, and More Infographic.

Tradeshow Trends: Budgets, Expectations, Logistics, and More [Infographic]

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