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Since 2009 Bing has a steady growth, the search engine’s user base has grown to 524 million unique users who conduct about 5 billion searches each month. It is key to know who is using Bing it to target them for your business.

Digital Marketing is not anymore like traditional Marketing, now Marketers need a proof of their investment.

Dieter Hovorka

CTO, Co-founder, Skillz Middle East

According to an infographic published by Bing and its parent company, Microsoft you can learn more.

The Bing Network of search partners has also grown: Bing now powers searches for Yahoo, Windows 10, Siri, Amazon, and others. And nearly one-third of searches conducted on PCs are powered by the Bing Network.

So, what does all that mean for your business?

When marketing, knowing your customers and where they spend their time is the first step. The infographic breaks down Bing users into some key psychographics, including Trendsetters and Tech Junkies.

Read more about who’s using the Bing Network and what that means for you.

Who Searches on Bing, and Why They're Important for Marketers

Did you Know ?

Bing is a search engine created and operated by Microsoft, replacing its former Live Search, Windows Live Search, and MSN Search offerings.Microsoft CEO Steve Ballmer revealed the search engine in May 2009. Bing was fully operational in June 2009

List Of Top 10 Best Search Engines In The World (2016)

1. Google

Google Search Engine is the best search engine in the world and it is also one of most popular product from Google. Almost 70 percent of Search Engine market has been acquired by Google. The tech giant has always trying to improve the search engine algorithm to provide best results to the end-user.

According to Alexa, google.com is the most visited site in the whole web.

2. Bing

Bing is Microsoft’s answer to Google and it was launched in 2009. Bing is also a good and best search engine. Bing is the default search engine in Microsoft’s web browser. The team behind Bing is always thrive to make it a better search engine but still does not able to give Google a slight competition. This Microsoft’s search engine provides different services including image, web and video search along with maps.

3. Yahoo

Both Yahoo & Bing are not giving competition to Google but giving competition to each other. According to latest report on netmarketshare, Yahoo have a market share of 7.68 percent. Yahoo is still a leader in among most popular free email providers but does not able to convince users in search engine area.

4.  Baidu

Baidu is Chinese web search engine founded in January 1, 2000. This web search is made to deliver results for website, audio files and images. Also Baidu has Alexa Rank of 4 . It also provides some other services including maps, news, cloud storage and much more.

It is also one of the most used search engine in China.

5. AOL

Aol.com is also among the top search engines in the world. It has market share of 0.59 percent. Verizon Communication has bought AOL for $4.4 billion. It was started back in 1983 as Control Video Corporation. It was named America Online in 1991 and in 2009 as AOL Inc.

In fact AOL is a global mass media company which is based in New York. The company also provides advertising services as AOL Advertising and AOL Platform.

6. Ask.com

Ask.com was previously known ask Ask Jeeves. Its search results are based on question answering web format. It was founded in 1995. In fact, it is a question &  answer community. Here you can get the answers for your question and it integrates a large amount of archive data to answer your question. With ask.com, you will not get as better results you get in Google, Bing and Yahoo.

If their resources don’t have the answer than it takes help from a particular third-party search engine.

7. Excite

Most of us don’t know about a search engine named “Excite”. Even I was unaware about it before got to know while researching about this topic. Excite is an online service portal. It provide internet services like email, search engine, news, instant messaging and weather updates. It was launched in 1995.

8. DuckDuckGo

DuckDuckGo is a popular search engine known for protecting the privacy of the users. In order to generate search results, they have partnered with Yahoo, Bing and Yummly. It was founded back in 2008 by  Gabriel Weinberg. Its revenue come from Yahoo-Bing search alliance network and Affiliates.

9. WolframAlpha

WolframAlpha is computational search engine which does not give list of documents or web pages as search results. But its results are based on facts & data about that query. It’s also called a computational knowledge engine. It was launched in 2009 and based on Mathematica.

10. Yandex

Yandex is most used search engine in Russia. In fact it is an Russian internet company. It was launched in 1997. Yandex also has a great presence in Ukraine, Kazakhstan, Belarus and Turkey. It also provides services like Yandex Maps, Yandex Music, online translator, Yandex Money and many other services.

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