Mobile marketing currently represents one of the newest forms of digital marketing present on the market. For those who do not know, it provides customers with personalised information, promoting services, goods and ideas. The technique has been regarded as any marketing activity that is conducted through a network that mobile users are constantly connected to.
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Some of the main benefits associated with mobile marketing include the possibility to send location and time-sensitive pieces of information, via a wide variety of channels, including push notifications, app-based marketing, QR codes, SMS, MMS, Bluetooth, in-game mobile advertising, voice email and even through automated calls.
Websitebuilder.org put an infographic together highlighting 104 facts you don’t know about mobile marketing.
As we live in the era of smartphones, mobile marketing carried out via push notifications is essential to promoting services, establishing brand loyalty, encouraging people to purchase products or services, but also making sure that existing customers return to buy more.
In this particular infographic compiled by the team behind Websitebuilder.org, you will be able to find 104 interesting facts that you don’t know about mobile marketing, including desktop vs. mobile comparisons, niches that work best, great mobile marketing techniques, but also usage, user friendliness, adoption, commerce, search and conversion stats.
See the infographic below and enjoy.
Some of the data surprises, I thought female are married to their phone, seems like not
I was looking for a while for some guidance on this. A lot of people believe that mobile marketing is still to early and the solutions out are not the best, however we see that it works in a lot of cases, thanks for sharing
This is a very complete guide, has taken a lot of effort to put together, thank you