The holiday season, family and friends, thoughtful days ahead for all of us and big thoughts to be done by marketers to help us with the right thing to give away. 10 Essential Holiday Marketing Tactics for 2017 can help us to get our audience closer to us and give them a smiling face.
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Are we talking about the holidays already? Yes, and as a marketer, you’ve probably been talking about them for months now. It’s the most wonderful time of the year, for brands. A great opportunity for holiday marketing tactics which we can read below int he infographic, shoppers use a variety of channels to find inspiration and make their season shopping.
Marketers should consider email marketing with a thoughtful message, as generic holiday-themed email marketing campaign actually perform worse than non-themed emails. There are incentives beyond just bargains or discounts marketers can utilize to attract their potential future buyers.
Don’t let Santa do the job of your campaigns, be creative with the season theme to stand out of the croud
As a consumer we can get easily annoyed by all the none creative campaigns we can see, the 1:1 last year advertisement which we did not like last year and still don’t find engaging. Let’s get is started and find the shooting star of the season.
To see more of these tips and many others, check out the full infographic for the Holiday Marketing Tactics 2017, the game is on.
Thanks for your tips. I also usually find my potential customers on Facebook
This is such a great information. I really love how you do your infographics. It is really great to know about other peoples thoughts on holiday marketing. Will be pinning this.
This is wonderful info. I agree that we need to start early, and also around the holidays people look to compelling stories that have a feel-good atmosphere but also tug at your heartstrings, so to speak, so incorporating those lessons are very valuable for every company and entrepreneur.
Thank you for this post! 🙂 I had not realized that so many people do their holiday shopping in October. I appreciate your detailed post, and I love the infographic representation!
It’s good to know that I still have until early December to advertise.
Great infographic, thank you. I have pinned this to look at later.
These are awesome tips. I love the infographics!
Wow I am loving the infographic here, I need to save this and read again from my computer once I get home. I totally agree with you on marketing strategies during holidays are important and when you do it right it works well. Targeting audience through social media is a huge one
Great collection of tactics. One thing I would add is consider what your client celebrates. We have a client that has a huge Christian audience and they got outraged last year by an email that said, “Happy Holidays” instead of Merry Christmas. I think it’s silly considering if you celebrate Christmas happy holidays is still politically correct because there is also new years and thanksgiving but the client got tons of emails saying stuff like “I celebrate Christmas and if you don’t…” It was shocking and off-putting. But on the other side you may upset people who don’t celebrate with Merry Christmas. I worked at another company where they actively kept track of who needed what type of holiday card, it was more work but greatly appreciated.
This is awesome advice, thank you!
This is great info that i needed, and the graphics are amazing! Very well done!
Wow, this is great info and an excellent infographic!!
Love the infographic – and the narrative is top notch. I went ahead and pinned it – great content.
I agree, absolutely great infographic with lots of great information – can seriously dig deep into this one, thanks for sharing!
Helpful tips. Thank you
such great advice! i will defo be working like this over the holidays!
Really great post with some really eye opening ideas! its great to hear other peoples thoughts on holiday marketing
These are fantastic tips! Perfect for all the brands out there.
That was a really helpful infographic and that has made me determined to share some Black Friday bargains in time for the holiday season. Thank you for the inspiration!
Wow this is such great info.! I had no idea people started in October. Wish I would of seen it sooner! Thanks for the share I’m pinning to my board for future reference.?
This is such great information. Who knew that most people start thinking about Christmas staring in October?