You might have asked yourself already, why do People Uninstall Apps, why do they uninstall my app? You’ve spent time, energy, and money creating an app for your customers. But was all that work worth it? Here’s a look at how long users keep apps and why they uninstall them.
Digital Marketing is not anymore like traditional marketing. In the era of digital transformation happening everywhere, marketers want a proof of their investment.Dieter Hovorka
beloThe biggest reason (50.6%) consumers cite for uninstalling mobile apps is that the apps “took up too much storage,” according to the following ITR infographic.
The second biggest reason is intrusive advertising (41%), followed by “kept freezing” (33.8%).
The biggest reason for uninstalling gaming apps is “didn’t enjoy the game” (69.3%). As for uninstalling business apps, consumers’ most cited reason was “found a better quality app” (28.4%).
To find out more about why consumers are uninstalling your apps and the biggest errors in app design, read the infographic, Why do People Uninstall Apps below.