Skillz Blog
Where Information is Living
Welcome to the Skillz Blog the Digital Transformation Blog of the MENA.
As of January 2025, we have more than +800 Blogs ONLINE. I want to congratulate all our contributors +50, for their contribution and look forward to their new blog entries. On our Skillz Middle East blog, we share helpful insights on everything from Digital Asset Management and Digital Transformation to eLearning, Digital Marketing, and Emerging Technologies. We also cover business infographics and lifestyle topics that we think you’ll find interesting. Based in Dubai, we take pride in reflecting the local culture while bringing you content that’s relevant, informative, and tailored to this dynamic region.
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All our blog authors contribute their posts and know-how based on the best knowledge at the time of publication. We support guest posts in our Skillz Blog with our guidelines and terms and conditions.
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News in Lifestyle
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News in Digital
![Traditional vs. Programmatic Media Buying [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/04/Traditional-vs.-Programmatic-Media-Buying-400x250.jpg)
Traditional vs. Programmatic Media Buying [Infographic]
- Over the past few years, marketers have been hearing more about "programmatic media buys." So just what is programmatic buying, and should marketers trust the technology? So let us have a look into Traditional vs. Programmatic Media Buying. Skillz Middle East makes...
![Retail Strategy Today: A Blended Online and In-Store Shopping Journey [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/04/blended-online-store-400x250.jpg)
Retail Strategy Today: A Blended Online and In-Store Shopping Journey [Infographic]
A good friend of mine, Dave explained to me many years back what does it mean to have a break in your customer experience. Simple brought to the point is the fact, once we are in a store we are actual facing hardware, meaning we see the product we want to purchase or...
![The Complete Guide to Facebook Ad Targeting [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/04/facebook-ad-targeting-400x250.jpg)
The Complete Guide to Facebook Ad Targeting [Infographic]
Facebook ad targeting allows marketers to carefully select an audience. It's a powerful way for Facebook advertisers to hyper-target very specific groups. Skillz Middle East makes Digital Transformation happening for your company. We focus on the quick win to ensure...
![The Business Impact of Good Creative [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/04/the-business-impact-of-creative-400x250.jpg)
The Business Impact of Good Creative [Infographic]
Research shows that good creative work, including good design, drives customer preference, loyalty, and a willingness to pay a premium. And those benefits translate into tangible revenues for brands. Skillz Middle East makes Digital Transformation happening for your...
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