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by Jalena | Nov 5, 2017 | Digital Marketing |
Now that Google offers fast expanded text ads, some marketers are still writing ads with the old, standard format in mind. But knowing how to put the expanded format to good use can benefit marketers and their brands’ ROI significantly. “I know what you...
![Ad Blocker and Why Google Wants to Build Its Own [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/11/Screen-Shot-2017-08-27-at-7.49.26-PM-1080x675.jpg)
by Jalena | Oct 19, 2017 | Digital Marketing |
Google has reportedly created its possess promotion blocker — an “ad filter”— for Chrome and will dispatch it one year from now. That may leave advertisers and brands thinking about how promotion blockers are utilized today, how Google fits in, and what...
![Tradeshow Trends: Budgets, Expectations, Logistics, and More [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/09/Tradeshow-Trends-Infographic-1080x675.jpg)
by Jalena | Oct 16, 2017 | Digital Marketing |
Tradeshows are an important marketing tool for businesses but have influence change as companies look to promote themselves more online? Tradeshow Trends – Budgets, Expectations, Logistics does it ring a bell? “I know what you did in your last Marketing...
![104 Mobile Marketing Facts [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/07/Screen-Shot-2017-07-31-at-2.21.59-PM-1080x675.jpg)
by Jalena | Sep 27, 2017 | Digital Marketing |
Mobile marketing currently represents one of the newest forms of digital marketing present on the market. For those who do not know, it provides customers with personalized information, promoting services, goods, and ideas. “I know what you did in your last...
![Better Marketing ROI With Google AdWords [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/09/How-to-Improve-Your-Marketing-ROI-With-Google-AdWords-Infographic1-1080x675.jpg)
by Jalena | Sep 5, 2017 | Digital Marketing |
Your marketing mix probably consists of a variety of channels: print, email, social, maybe even television and radio. With varying returns on investment across all those methods, a savvy marketer is always looking at which channels bring down costs and increase...
![Supercharge Your Display Ad ROI With Call Attribution [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/06/Supercharge-Your-Display-Ad-ROI-With-Call-Attribution-Infographic-1080x675.jpg)
by Jalena | Aug 9, 2017 | Digital Marketing |
Display ad conversions are evolving from mere impressions and click thanks to the rising adoption smartphones. Rather than filling out web forms online, consumers are opting to call (29 billion call conversions from the display will occur this year alone). Can display...
![Marketing Podcasts and Why Does It Matter [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/06/Screen-Shot-2017-06-16-at-12.35.27-AM-1080x675.jpg)
by Jalena | Jul 19, 2017 | Digital Marketing |
Adding podcasts to your marketing strategy can mean that you’re creating a podcast to draw listeners, or it can mean that you’re advertising on other people’s podcasts. How does Podcasting Matters in Marketing? “I know what you did in your last...
![Successful Steps Using Google Adwords [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/06/how-to-use-google-adwords-1080x675.jpg)
by Jalena | Jul 11, 2017 | Digital Marketing |
What is AdWords? Google AdWords is Google’s advertising system in which advertisers bid on certain keywords in order for their clickable ads to appear in Google’s search results. Setting up campaigns with Google AdWords can be a daunting task – but...
![Marketing Stats Marketers Should Know: Europe [Infographic]](https://www.skillzme.com/wp-content/uploads/2017/06/10-performance-marketing-stats-1080x675.jpg)
by Jalena | Jul 5, 2017 | Digital Marketing |
While undeniably several forms of traditional marketing exist, includes print, radio, and television, statistics show that digital marketing is taking over and pinch-hit in terms of popularity and success worldwide. Marketing Stats Marketers should know that more than...
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