Between a wall of text and visual content, which one is likely to catch and retain your attention? The brain processes images faster than text. As a marketer, you only have a few seconds to make an impression before your audience’s attention gets pulled away by something else. With this, and at the risk of sounding cliché: show, don’t tell.
In today’s digital world, a marketer can’t go solely based on the keyword search volume data and AdWords CPC. In order to optimize for the end result, one should start by optimizing the input effort and target the right audience based on sales CRM. David is a...
The disciplines of marketing and psychology go well together. Both deal with the complexities of the human mind and how it responds to different factors or settings. If you’re struggling with attracting and engaging your target audience, it might be a good idea to...
We have fresh ideas for an Email Marketer, how to increase email open and click-through rates. Since Email Marketing is one of the best digital marketing methods we can’t share not enough writing about it. The today’s infographic highlights...
Digital transformation is the change associated with the application of digital technology in all aspects of human society which, as we all know, is heavily relied on in this day and age. Making a digital shift benefits an organization’s overall productivity,...
Public interest in VR (Virtual Reality) has gone far beyond gaming. The VR market is set to grow at an extraordinary rate in the coming years, with revenues from virtual reality software alone projected to increase by over 3000% in four years. These days, VR is no...
The European Union’s new General Data Protection Regulation (GDPR) law will become effective in May 2018. Marketers will see an impact once only a single contact in their database is resident in the European Union. 30% of marketers say they do not understand the new...
Artificial Intelligence (A.I.) was the buzz word of 2017. Robotics and bots are getting more human or not. Time to understand human behavior and what does it mean in the advertising industry? A look at the current trends and growth of programmatic advertising. Digital...
Seven Social Media Content Trends for 2020 and Beyond [Infographic]
From time to time I get into the debate with marketers who don't believe in social media. But I try to repeat myself, "it's not about yourself where you want to be if they are your potential clients you need to show up and pick them up where they are." Social media is a potentially invaluable medium for marketers.
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![How to Use Psychology to Improve Your Digital Marketing Campaigns [Infographic]](https://www.skillzme.com/wp-content/uploads/2018/09/hero-image-prychology-marketing-campaign-1080x675.jpg)
![7 Tips for Email Marketer to Increase Email Open and Click-through Rates [Infographic]](https://www.skillzme.com/wp-content/uploads/2018/08/hero-image-email-marketer-1080x675.jpg)
![How to Use Virtual Reality in Your Digital Marketing [Infographic]](https://www.skillzme.com/wp-content/uploads/2018/05/hero-image-vr-marketing-1080x675.jpg)
![What the new GDPR law means for Marketers [Infographic]](https://www.skillzme.com/wp-content/uploads/2018/04/hero-image-gdpr-markters-1080x675.jpg)
![Measuring the Impact of Programmatic Advertising [Infographic]](https://www.skillzme.com/wp-content/uploads/2018/02/hero-image-programmatic-advertising-1080x675.jpg)
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